Lebanon Entertainment Directory
Description of the concept:
My Doll & Me is a new concept offering positive messages to girls by celebrating courage, inner beauty & positivity through a series of Dolls and books. My Doll & Me primary goal is to prevent girls from growing up too fast and encouraging them to enjoy that fleeting period of childhood, when they play with dolls and develop their creativity. The concept includes a retail section, a service section and an F&B section. The girls will enjoy a whole experience not only a shopping venture.
Birthdays are celebrated with a different touch at My Doll & Me, along with many regular events
History:
My Doll & Me, is part of SMILE holding; 5 companies catering for kids which has started out in 1997.
My Doll & Me opened its 1st branch in October 2013, in Dunes center-Verdun and is negotiating new deals in MENA, GCC and other countries.
Perspective:
My Doll & Me, is looking to revive major historical eras in Lebanon and the franchisee countries through the historical dolls and their stories, and educate girls about their country’s history, in an attractive, fun and girly way, setting back the trend of playing with dolls .Leila, the 1st historical doll, from “My Roots” section is now featured in the Lebanese National Museum official shop.
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